Miami, Florida – Sept. 19, 2012 – Diaz Cooper, a Miami-based digital marketing agency promises their Clients results. In September, the agency was recognized for doing just that by winning a Platinum Summit Marketing Effectiveness Award (MEA). The prestigious award was won on behalf of the work executed for their client, Azamara Club Cruises. Diaz & Cooper prevailed over 732 entries by showcasing their ability to influence consumers.
"When I began my career in advertising, being recognized for creativity trumped everything else,” says Todd Cooper, Diaz & Cooper vice president and creative director. “Today, as a business owner, my biggest thrill is to be recognized for making the CEO happy. Achieving results is what matters now."
Diaz & Cooper won the Summit Marketing Effectiveness Award for their “Destination Immersion” campaign; a yearlong marketing initiative for the cruise line that included a redesigned website with interactive port search globe, a multi-faceted social media strategy, inspired print and banner ads, and a comprehensive email campaign.